Rihanna Singer signs $10m Makeup deal

The agreement made with Luxury gruop, Kendo, will see the Barbadian launch her own ‘Rihanna makeup range, called Fenty Beauty by Rihanna, in the fall of 2017’. 24/7 Live - Subscribe to the Pulse Newsletter! Subscribe Kendo is owned by LVMH Moët Hennessy - Louis Vuitton, the world’s largest luxury group. The Kendo house of brands presently includes: Marc Jacobs Beauty, Formula X, Kat Von D, Elizabeth and James Fragrances, Ole Henriksen and Bite. This new deal will see the singer launch her own ‘Rihanna makeup range, called Fenty Beauty by Rihanna, in the fall of 2017’. READ MORE: Rihanna gives Drake lap dance in his hometown » David Suliteanu, chief executive officer of Kendo sounded confident that the 28 year-old is an undisputed chart topper so it’s a game of wins for Kendo, for Rihanna, and for her makeup collection. "Fenty Beauty by Rihanna is a beauty rocket ship that will appeal to a huge and diverse global audience. We are aiming for the stars,” he said, after the deal was secured.